Understanding the Creative Economy and the Future of Employment

Zusatztext

<div><p>The motivation of this book is simple, yet fundamental: No complete understanding of the modern economy is possible without a thorough grounding in the field of innovation as an economic activity.</p><p>The book, as its title emphasizes, aims at helping readers to gain a comprehension of two inextricably linked issues:  challenging innovation and the future of human work. To this end, the book integrates a triad of topics: innovation as an economic activity, modus operandi of an innovation-driven economy, and the persistent progression toward automation of human jobs.</p><p>The main message conveyed by this book is that a creative economy will converge to an economy governed by smart machines aka robots, but will produce benefits if addressed in a rational manner.</p><p>As to the salient features of this book, </p><p></p><ul><li>Accessibility: Accessible to readers with only cursory knowledge (if any) in economics</li><li>Style: Adherence to a discursive, non-mathematical style</li><li>Brevity: Covers material in a succinct, easily understandable manner, drawing upon real world examples</li><li>Appendices: Each chapter is supplemented with appendices that elaborate upon pertinent real world examples and applications</li><li>Self-contained: All the key concepts are defined and exemplified within the book</li><li>Applicability: Uses examples that resonate with a wide audience of readers concerned about the advance of robots</li><li>Non-mathematical diagrams: Provides accessible and readily understandable figures/graphs</li><li>Protective stance: Contains a rational response to the march of the robots which is useful for workers of all ages</li></ul><p></p></div>

Autorenportrait

<div><div>Eduardo Pol is a Doctor in Economic Sciences (PhD equivalent) from the University of Buenos Aires, Argentina and has past publication success. His complete name is Jorge Eduardo Fernandez-Pol. Doctor Eduardo Pol is a Senior Lecturer in Economics in the Economics Discipline in the Faculty of Business, University of Wollongong, Australia. He is a member of the National Academy of Economic Sciences (Argentina). His research is focused on innovation as an economic activity.</div><div> </div><div>Charles Harvie is an Associate Professor in the Economics Discipline in the Faculty of Business, University of Wollongong, Australia. Professor Harvie holds a PhD in Economics from the University of Warwick, UK. He is currently the Head of the School of Accountancy, Economics and Finance and co-Director of his Faculty¿s Centre for Contemporary Australasian Business and Economics Studies. His research is focused on SMEs, entrepreneurship and economic development.</div></div>

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