Consumer Psychology
A Life Span Developmental Approach
€74.89
(inklusive MwSt.)
Verfügbarkeit: Besorgungstitel, Festbezug
Autorenportrait
Brian M. Young is an Honorary Research Fellow in The Business School at the University of Exeter, UK where he teaches consumer psychology. He is Editor of the quarterly journal Young Consumers and author of Television Advertising and Children.
Weitere Details
Erschienen: 26.01.2019
Umfang: xii, 354 S.
Sprache: ENG
Einband: KT
ISBN/EAN: 9783030081294
Umbreit-Nr.: 7686015
