The Perils of Perception

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A ground-breaking exploration of our ignorance - informed by several exclusive studies by IPSOS across 40 countries. When we estimate the answers to fundamental questions that directly affect our lives, we tend to be vastly wrong, irrespective of education. This landmark book asks why in the age of the internet, where information should be more accessible than ever, we remain so poorly informed. <b>An essential read for anyone who wants to be smarter and better informed.</b>

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