Frenemies
The Epic Disruption of the Ad Business (and Everything Else)
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Zusatztext
An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of Googled.
Weitere Details
Erschienen: 04.06.2019
Umfang: 384 S.
Sprache: ENG
Einband: PB
Format: 2 x 21.5 x 14 cm
ISBN/EAN: 9780735220881
Umbreit-Nr.: 7634240
